Stiler is an online style and fashion community where brands, bloggers and readers can interact with each other and publish content using a comprehensive set of tools.
Fashion bloggers can post their personal style photos to the website, choose products to go with the outfit and then publish it to Stiler as well as share it to their social media accounts.
Readers can browse the outfits from their favourite fashion bloggers, as well as shop the products, handpicked by the bloggers. Every time a reader shops from a blogger’s look, that blogger earns a commission on the purchase.
More than helping fashion bloggers monetise their efforts; Stiler is a publishing and analytics tool specifically tailored to creators of fashion content. Bloggers can share their ‘outfit’ posts to a number of platforms, including their social media accounts and their blog, and subsequently track the reach, engagement and influence of that post on Stiler and the other relevant platforms.
The ‘analytics’ part of Stiler, makes it a perfect space for brands to reach out and connect with bloggers,
as they will be able to target a very specific group of influencers, as well as track the success of their campaigns. Regular users of Stiler can create both private and shared collections of the looks and products they find on the website, as well as follow their favourite fashion bloggers.